AI Insights · Timothy · April 2022
Top 5 Health and Fitness Apps in Denmark Q1 2022
A look at the performance of the top health and fitness apps in Denmark for Q1 2022, including Lifesum, Strava, Headspace, MK Universet, and Zwift.
In Q1 2022, the top health and fitness apps in Denmark showed varied performance across downloads, revenue, and active users. Here’s an overview of the trends for Lifesum: Diet and Food Tracker, Strava: Run, Bike, Hike, Headspace: Sleep & Meditation, MK Universet, and Zwift: Ride and Run.
Lifesum: Diet and Food Tracker saw its weekly revenue peak at approximately $51K in the first week of January, followed by fluctuations, closing the quarter with around $26K in the last week of March. Weekly downloads started strong at 7.3K in early January but saw a decline, stabilizing to around 2.3K by the end of March. The app's weekly active users peaked at 45.6K in the first week of January and experienced a gradual decrease to 33.7K by the quarter's end.
Strava: Run, Bike, Hike had a notable peak in weekly revenue at $19.7K in the last week of February. Downloads were highest at 3.2K in the first week of January, then settled around the 900 mark towards the end of March. Weekly active users remained relatively stable, starting at 35.3K in early January and closing at 31.4K in late March.
Headspace: Sleep & Meditation maintained a steady revenue throughout the quarter, peaking at $13.7K in mid-February and ending at around $8.9K in the last week of March. Downloads saw a decline from 1.1K in late December to approximately 400 by the end of the quarter. The weekly active users showed a slight decrease from 15.4K at the start of the quarter to 12K by the end.
MK Universet experienced its highest weekly revenue of $23K in the first week of January, followed by a decrease to about $7K by the end of March. Downloads were highest in early January at 2.4K but saw a significant drop, reaching just over 100 by the end of the quarter.
Zwift: Ride and Run had a stable revenue performance, peaking at $12.9K in late February and ending the quarter with approximately $8.9K. Downloads remained low throughout the quarter, starting at 443 and decreasing to 87 by the end of March. Weekly active users showed a consistent trend, starting at 2K in early January and maintaining around 1.4K by the end of the quarter.
For more detailed insights and data, visit Sensor Tower.
